OdehUle — Data Analyst Portfolio

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Power BI Executive Overview page: total GMV, customer base, churn AUC, and revenue-at-risk by segment

E-Commerce Retention, Churn & Market Basket Intelligence

UCI Online Retail II transactions: cohort retention analysis, RFM segmentation, ML-based churn prediction (Logistic Regression vs Random Forest), and Apriori market basket cross-sell mining, delivered as a 4-page Power BI dashboard.

live

customers5,878

transactions805,549

churn_auc0.810 (Random Forest)

basket_rules92 (max lift 33.32x)

python scikit-learn mlxtend power-bi

→ github repo → live dashboard (add link)

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Placeholder tile — swap in a screenshot of the USA.gov clickstream Power BI dashboard

USA.gov Clickstream Analytics

Bitly / 1.USA.gov click data: Python EDA plus an interactive Power BI dashboard tracking time zones and platform usage.

live

records3,560

top_time_zoneAmerica/New_York

windows_share63.1%

python pandas power-bi seaborn

→ github repo → live dashboard (add link)

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Placeholder tile — swap in a screenshot of the MovieLens age-group analysis

MovieLens Age-Group Viewing Behavior

1M ratings across four age groups: genre preference, seasonality, engagement intensity, significance testing, and a simple item-based recommender.

live

users6,040

ratings1,000,209

age_groupsChild · Youth · Adult · Older

python scipy scikit-learn collaborative-filtering

→ github repo → live dashboard (add link)

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Placeholder tile — swap in a screenshot of the US Baby Names Power BI dashboard

US Baby Names: Naming Trends & Structure

15 years of SSA naming data: diversity index, gender-neutral naming shifts, trend velocity, and fuzzy-matched name-family clustering.

live

rows488,343

unique_names61,153

years2011–2025

python scipy rapidfuzz power-bi

→ github repo → live dashboard